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Dongles are great ... until you go abroad
Oh dear. Just when you thought you had figured out what was happening in the mobile world, along comes another
disruptive technology that upsets your prejudices. Welcome to dongles. No one seems to know the origin of the word,
but we are seeing more and more of them sticking out of the side of laptops, each housing a tiny modem giving high-
speed access to 3G mobile networks. They have been around for years as expensive executive toys, but suddenly they
have become one of the fastest-growing services anywhere. During the past 10 months, mobile broadband has gone from
almost nothing to 15% of broadband sales recorded by the comparison site Top 10 Broadband, which appears to be
typical of similar sites; at this rate it could be more than 50% by 2010, or even by next year.
Why is it happening now? Thanks to collapsing prices, fierce competition and huge improvements in efficiency, mobile
donglers can get broadband speeds of up to 7.2MB a second (though more usually around 3.6MB) for £10 to £15 a month
on top of a normal monthly rental. The way things are going, it could, as Jessica McArdle at Top 10 observes, be
offered "free" bundled into your monthly rental. A typical £15 monthly package, she says, is "65% cheaper, four
times faster and three times more inclusive in terms of download allowance than its £45 equivalent two years ago".
For instance, 3's £15-a-month yearly contract offers almost 3GB of downloads at speeds of "up to" 2.8MB. If you type
your postcode into top10-broadband.co.uk, you can see what broadband speed is available with a map showing your
nearest exchange.
It is a no-brainer for business users. Why pay up to £20 a day for broadband access in a hotel or at hotspots when
you can get it for £15 or less a month with a dongled laptop? But it doesn't end there. If you have fast broadband
from your laptop wherever you are (subject to network coverage) then you might question the need to pay for
broadband access at home, particularly if you are a sole user.
Suddenly, the digital nirvana of having a nationwide Wi-Fi network offering fast broadband access to all may seem
less attractive. If everyone can get fast broadband from their laptops, why bother to build a nationwide Wi-Fi
network except to reach the small number of people without a 3G signal? The next generation of Wi-Fi networks
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