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Stone’s ThrowWhat's "Stone's Throw"? What happened to them? I'm not from this area.
They are a clothing company which makes clothes from local sources, you know, cotton and wool from local farmers. They use all natural dyes and all the clothes are made in the area.
Their clothing is more expensive because of that, of course. And, well, their clothes weren't necessarily of a better quality than other clothes.
So the selling point was?
Well, I suppose it's linked to the environment for one, they could advertise that they didn't need to ship materials and stock from all over the earth. But I think it's mostly economical and political actually.
Yes, I agree. I think we talked about this briefly a few weeks ago, the idea that if people think that they are losing their jobs because companies can get the job done for less money in other areas or other countries, they start thinking that they should only buy products made locally. I think this company Stone's Throw marketed itself in this way, if you buy our clothes you are supporting the industry and economy of the local area. So people were willing to pay higher prices because they thought this is the best thing to do for the local economy.
So what happened to them? | 
发表于 2016-8-2 11:24:55