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情景商务英语:077 陈述中的过渡(二)

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发表于 2016-8-2 11:00:12 | 显示全部楼层 |阅读模式
商务英语节目:
情景商务英语每日19点更新,BEC中级每日9点更新。

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上一期BEC中级: 【BEC中级】问题和解决 (2/2)  

上一期情景商务英语:【情景商务英语】076 陈述中的过渡(一)
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So that concludes the introduction. Now let's move to the first part of my talk, which is about 2006 fiscal year marketing plan. So first, right off the bat, when looking at the marketing plan, tell me some of the goals that we had set this year to begin with.
We wanted to appeal to a younger set of consumers and also, in line with that goal, redo our image.
That's correct. If you remember, we also set a goal to double distribution in overseas markets. Now when looking at the data to evaluate whether or not we made our goals, there are three things to consider. First, the original condition of the market, second, our marketing numbers from the previous year, and third, our final sales figures for this year. Now I want to describe for you the second and third parts. If you look at the overhead, you'll see a graph. The blue line represents our sales from the year 2005, the red line is the sales in 2006. As you can see, our sales in 2005 were quite slow to start off with, but managed to make decent performance in the last part of the year. On the other hand, you can see this year's sales took off like a rocket.介绍部分已经结束了。现在我们接下来看一下我要讲的第一部分的内容,有关2006财政年度的销售计划。首先看一下销售计划,马上告诉我我们今年设定的最初几个目标是什么。
我们想吸引一批年轻的顾客,同时重塑符合这一目标的形象。
非常正确。不知你们是否记得,我们还设立了一个目标,即把海外市场的销售量增加一倍。现在看一下数据,估算一下我们是否已经达到了这些目标,有三个因素要考虑:第一是原来的市场情况,第二是我们从去年以来的销售数量,第三是我们今年最终的销售额。现在我想向大家介绍一下第二、三部分的情况。抬头向上看,这里有一个图表,蓝色的线代表我们从2005年以来的销售额,红线代表的是2006年的销售额。大家都能看到,我们在2005年的销售额一开始很低,但在后半年却相当好。另一方面,你们也看到今年的销售额像火箭一样急速上升。
move to 进入
right off the bat 立即,马上
to begin with 一开始
younger set 年轻的一批
in line with 符合
make a goal 制订目标
take off like a rocket 像火箭一样急速上升
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