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经济学人:生意好也头痛

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发表于 2016-8-2 10:59:14 | 显示全部楼层 |阅读模式

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Summary: Boeing is struggling to fulfil a rush of orders.
总结:面对一大堆飞机订单,波音公司按时交货,有心无力。
HINTS:
Boeing
Dreamliner
Airbus
A350
本文采用英式拼写方式。
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如有任何疑问欢迎大家在评论区讨论,
也可以随时碎碎给我们@songlin1983,@lsy34,@iamkaren有问必答。

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There are not many businesses in which the next six years' worth of customers form an orderly queue, putting down fat deposits and topping them up with further instalments as they wait in line. But that is Boeing's fortunate position. On January 25th, it announced a 21% rise in annual net profits, to $4 billion.
Last September, after three years of delay, Boeing made the first deliveries of its newest model, the 787 Dreamliner. A revamped version of the trusty but ageing 747 jumbo has also arrived, two years late. A few airlines got fed up and cancelled, but most had little choice but to keep waiting. Boeing's main rival, Airbus, has an even longer backlog—up to eight years at current production rates. And the delivery schedule for Airbus's answer to the Dreamliner, the A350, has been slipping.
Last year, straining to ramp up production to meet soaring demand, the two big planemakers turned out a record 1,011 airliners between them. But for every plane they delivered, they won more than two fresh orders (net of cancellations), so the queue got longer.很少有哪个企业生意好到未来六年的顾客井然有序地排队奉上厚厚一叠定金,然后边等边分期付款。波音公司就是这么幸运的一家公司。1月25日,波音公司公布其年净利润为4亿美元,同比上升了21%。
三年迟迟未见动静的波音公司于去年九月首次交付其新款飞机波音787。飞行记录良好不过有些年头的747客机的改良版也交货了,迟了两年。有些航空公司等得不耐烦,就取消了订单,但是大多数没办法,只能等。波音的主要竞争对手空客订单积压的时间甚至更久--以目前的生产速度拖延了8年。而且媲美波音梦幻客机的空客A350飞机的交货时间也延迟了。
去年,两大飞机制造商为了应对不断增长的需求,加快生产速度,创造了生产1011架客机的新纪录。但是他们每生产出一架飞机,就会有两个以上的新的订单到来(包括取消的订单) ,所以队伍是越排越长。
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