半价出售：sell的词汇精讲
What you call love was invented by guys like me to sell nylons.
——Mad Men
你所谓的爱是像我这样的卖尼龙的家伙捏造出来的。
——《广告狂人》
一、你知道sell有几种含义吗？
n.
1.推销术 the method to sell things
Salesmen find that soft sell work well with young housewives.
销售员发现不施加压力的推销术对年轻的家庭主妇很管用。
2.【口】欺骗，骗局 trick
The whole thing was a sell.
这完全是个骗局。
v.
1.卖，出售 to offer sth for people to buy
They sell cider at 10 dollars a cask.
他们以每桶十美元的价钱出售苹果酒。
2.推销；促进…的销售 to make people want to buy sth
Television sells many products.
电视促进许多商品的销售。
3.达到...销售额 to be bought by people in the way or in the numbers mentioned; to be offered at the price mentioned
The novel has sold about two hundred thousand copies.
这部小说已销售约二十万册。
4.宣传，使接受，使人相信 persuade sb that sth is a good idea, service, product, etc.
He's good at selling himself.
他很会自我宣传。
5.背叛，出卖 betray
He would sell his soul for the position.
他为了得到那个职位可以出卖灵魂。
二、含有sell的常见短语
hard sell
n.硬卖,强行推销
sell off
v.廉价卖清
sell out
v.卖完,出卖,背叛
sell short
买空卖空;低估,轻视
sell up
v.卖完,为还债而变卖
三、学会sell的用法了吗？来做个小测试
It is quality not price that _____ our products.
我们的产品销路好,靠的是质量,而不是价格。
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