2012年6月英语六级完形填空每日一练(1-18)
Directions: There are 20 blanks in the following passage. For each blank there are four choices marked , , and on the right side of the paper. You should choose the ONE that best fits into the passage. Then mark the corresponding letter on Answer Sheet 2 with a single line through the center.注意：此部分试题请在答题卡2上作答
Public image refers to how a company is viewed by its customers, suppliers, and stockholders, by the financial community, by the communities 62 it operates, and by federal and local g0vemments. Public image is controllable 63 considerable extent, just as the product, price, place, and promotional efforts are.
A firm’s public image plays a vital role in the 64 of the firm and its products to employees, customers, and to such outsiders 65 stockholders, suppliers, creditors ,government officials, as well as 66 special groups. With some things it is impossible to 67 all the diverse publics: for example, a new highly automated plant may meet the approval of creditors and stockholders, 68 it will undoubtedly find 69 from employees who see their jobs 70 . On the other hand, high and service standards should bring almost complete approval, 71 low and 72 claims would be widely looked down up on. A firm’s public image, if it is good, should be
treasured and protected. It is a valuable 73 that usually is built up over a long and satisfying relationship of a firm with publics. If a firm has learned a quality image, it is not easily 74 or imitated by competitors. Such an image may enable a firm to 75 higher prices, to win the best distributors and dealers, to attract the best employees, to expect the most 76 creditor relationships and lowest borrowing costs. It should also allow the firm’s stock to command higher price-earnings 77 than other firms in the same industry with such a good reputation and public image.
A number of factors affect the public image of a corporation. 78 include physical 79 , contacts of outsiders 80 company employees, product quality and dependability, prices 81 to competitors, customer service, the kind of advertising and the media and programs used, and the use of public relations and publicity.
62.
which
what
where
whom
63.
in
within
on
to
64.
attraction
attachment
affection
generalization
65.
and
with
as
for
66.
converse
diverse
reverse
universe
67.
satisfy
treat
amuse
entertain
68.
so
then
thus
but
69.
support
identification
compliment
resistance
70.
ensured
promoted
threatened
unemployed
71.
because
while
though
when
72.
false
fake
artificial
counterfeit
73.
fortune
asset
possession
property
74.
countered
defeated
repelled
compelled
75.
pay
get
order
charge
76.
favorite
prosperous
favorable
prospective
77.
rate
ratio
[C］ ration
interest
78.
These
They
that
It
79.
appliances
equipment
devices
facilities
80.
on
with
in
along
81.
relative
related
reliable
reconcilable
文章精要
本文主要介绍了企业公众形象这一话题。公众形象对于一个企业起着至关重要的作用，因此需要保护好企业的良好形象，因为它对企业来说是非常有价值的资产。文中提到一些因素或许会对企业的形象产生一定影响。
62．C语法结构题。此处where修饰the communities，引导定语从句，故选C。
63．D惯用搭配题。该句意为“公众形象在很大程度上是可以控制的”，to…extent为固定用语，意为“在某种
程度上”，符合句意。其他三项都不能构成此搭配，故选D。
64．A词义辨析题。该句意为“一个公司的形象对于公司的__________起着至关重要的作用”，the attraction of the firm意为“公司的吸引力”，符合句意，故选A。
65．C惯用搭配题。该句意为“并且对于这些外在群体，__________股东、供应商、债权人、政府官员”，such as为固定用语，意为“例如”，符合句意。其他三项都不能构成此搭配，故选C。
66．B词义辨析题。converse意为“相反的”；diverse意为“多样的”；reverse意为“颠倒的”；universe意为“宇宙”。根据上下文此处要表达“各种各样的特殊群体”，故选B。
67．A词义辨析题。该句意为“由于一些原因，不可能__________所有各种各样的公众群体”，只有satisfy(满足)符合句意，故选A。treat意为“对待”；amuse意为“取乐，逗乐”；entertain意为“娱乐”，均排除。
68．D逻辑衔接题。根据句意此处前后两句为转折关系，故选D。
69．D词义辨析题。此空要与from连接，并与前面的approval构成反义表述，故D resistance“阻止，阻挡”符合句意。support意为“支持”；identification意为“身份”；compliment意为“满意”，均排除。
70．c词义辨析题。ensured意为“确保的，保证的；promoted意为“升职的”；threatened意为“受到威胁的”；unemployed意为“失业的”。根据上下文此处要表达看到自己的工作受到威胁，故选C。
71．B逻辑衔接题。前半句提到high…该句又说low…，可见此句前后两部分为转折关系，故选B。
72．A词义辨析题。该句意为“低级__________的主张会受到歧视”。false意为“错误的”；fake意为“假的”；artificial意为“人工的”；counterfeit意为“伪造的”。根据上下文此处应为“错误的主张”，故选A。
73．B词义辨析题。该句意为“它是有价值的__________”。fortune意为“财产，运气”；possession意为“财产，拥有”；property意为“财产”；asset意为“资产，资本”。由此可见只有“有价值的资产”符合逻辑，且符合表达习惯，故选B。
74．A词义辨析题。该句意为“如果一个企业有良好的形象，那么对手就很难与之__________或者效仿”。counter意为“反对，抗衡”；defeat意为“打败”；repel意为“排斥”；compel意为“强迫，迫使”。根据句意本题选A。75．D词义辨析题。该句意为“这样的公众形象可能使公司__________更高的价格”。pay意为“付钱”；get意为“得到”；order意为“预订，订购”；charge与price搭配意为“要价”。结合旬意本题选D。
76．C词义辨析题。该句意为“期待最__________债权人关系和最低的借贷成本”。favorite意为“喜欢的”；prosperous意为“繁荣的”；favorable意为“有利的”；prospective意为“角度”，结合句意和选项，应该是“最有利的债权人关系”，故选C。
77．B词义辨析题。该句意为“拥有如此好的名誉和公众形象，它应该也可以让公司股票有更高的价格收入”．price-earnings ratio为固定用法，意为“(股票市场上的)市盈率，价益比”，故选B。rate意为“比例”；ration意为“定额，定量”；interest意为“利率”。
78．B语法结构题。这是一个指代题，they指代前面的factors，故选B。
79．D词义辨析题。该句意为“包括硬件__________”。appliances意为“器具，器械”；equipment意为“设备”；devices意为“装置”；facilities意为“设施”，根据惯用表达选D。
80．B惯用搭配题。该句意为“外部群体__________公司雇员的联系”。Contact with为固定用语，意为“与……联系”，符合句意。其他三项都不能构成此搭配，故选B。
81．A词义辨析题。该句表达的是“能与同行竞争者相抗衡的价格”。relative意为“相对的，比较的”；related意为“相关的”；reliable意为“依赖的”；reconcilable意为“可以调和的”，故选A。
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